Down In The Trenches – Internet Marketing

Hey there,

When considering a plan of action for starting in the world of Internet marketing you’ll need to consider which form of Internet marketing is right for you. Surely niche marketing will come up before you’ve made your final decision.

Many people aren’t sure exactly what niche marketing is and why it may just be their best bet. Let’s start off by briefly discussing what niche marketing is.

Niche marketing is marketing to a specific, target market. An example of a niche market would be this: rather than targeting just automobile owners you would target the owners of only BMW’s.

This would allow you to concentrate on a specific area within the automobile market. You could further narrow down the market by targeting only the owners of the BMW Z3.

Now that you understand what niche marketing is let’s discuss why it may be your best bet. The first reason is narrowing down the competition while narrowing down your market.

There’s much less competition to be had if you’re marketing to just BMW Z3 owners rather than owners of automobiles in general. It also provides for you to establish yourself as somewhat of an expert in a particular field.

At the same time you can target very specific, under served markets making your competition nearly non-existent.

Another plus to niche marketing is that it allows you to devote your time and energy to a group of people who are generally very devoted to whatever product or interest is at the center of your market.

Using the BMW as an example again, owners of BMW’s tend to be very loyal to that brand. If you were to choose to market to BMW owners you could very well have a very loyal group of customers.

As you can see there are many benefits to niche marketing. Although it may take a little time and effort on your part to nail down just the right niche market for you, in the long run it is bound to be well worth it.

Just remember, do your research and take the time to see if there’s any way to narrow your market down before you jump in.

For More Information:

http://www.NicheAday.com

Thank you,

Scot

Bookmark It

Hide Sites

Hey Gang,

My wife started a brick and mortar business a few weeks back and I stumbled on to something I knew little about and I thought I would share this with those of you that are working with offline businesses in your community.

In case you are not aware of this, there is a little known loophole in Google that allows you to actually get a first page listing for local businesses and that spot can be reached in a matter of minutes.

It’s called Google Local Business Center:

http://www.google.com/local/add/splashPage?hl=en-US&gl=US

This allows you to add a local business, select the category the new business falls under and all the contact details and then a phone number for the business. Google then automatically calls you, you or the local business owner enters a small 4 digit code they give you online and almost instantly, the listing is posted at the top of the results for that term.

All at no cost to you!

Check out one of the listings I was able to get for my wife:

Search Google for “oshkosh wig salon” without the quotes and see the top listing along with a map for Studio Bliss, LLC (Wig Salon).

She is also listed in a group of ten other businesses for various other search terms, but you get the idea here. For free, you can approach a local business and offer to get them to the top of Google for virtually any business you choose, then you can up sell them your other services.

I see no problem charging a minimal fee for this service as well, since they didn’t know about it to begin with, so don’t feel guilty charging them a token fee if you choose, just to get your foot in the door and open up their eyes to your services.

Let me know how you make out with this.

Scot

P.S. For those of you with a little imagination, think disposable cell phones

Bookmark It

Hide Sites

Hey Gang,

I’ve been playing around with the FREE online lead software I discovered a few weeks back  and I found a great way for a lot of you to pick up some nice side income if you are interested.

This will work the best in the US, but there is also the possibility of making it work from overseas.

In case you have not grabbed your copy of the software yet, you can do that right here:

http://www.onlineleadfinder.com/

I cannot tell you just how powerful this software is folks and I’ve just hit the tip of the iceberg using it myself.

Here is a quick way to use it locally to bring in some extra cash if you want.

Use the CL function, go under “Gigs” and tick the “Computer” box, then go down and tick a local city near you and type “help” in the “keywords” box.

You can try doing other not local cities as well, the possibilities are really endless here and there are some instant opportunities to make some instant cash for related work and consulting in these areas.

Have a whack at it and please share other ideas you may come up with in using this powerful piece of software.

Scot

Bookmark It

Hide Sites